CONSUMER MARKETING

Consumer marketing campaigns that drive results

Unlock growth and establish a strong market presence with ready-to-use, targeted marketing campaigns.

High-Impact Member Marketing Campaigns

Our turnkey marketing campaigns and communications empower institutions to deliver exceptional results.

From boosting brand visibility and credibility to fostering member engagement and loyalty, our campaigns are specifically tailored to:

Reach all target demographics effectively across all channels
Get clear insights into the effectiveness of your campaigns
Optimize campaigns continuously to maximize your impact

Easy, Self-Service Marketing Campaign Management

Our Marketing Campaign portal makes it easy to launch and manage customized, targeted, multichannel campaigns to boost engagement with cardholders.

With a user-friendly interface, you can access all featured campaigns, select your preferred marketing channels and track campaign results.

Self-serve planning and enrollment
Built-in customization and segmentation
Calendar view of all campaigns

Branded Marketing Materials at Your Fingertips

Our Marketing Asset portal provides strategically developed materials such as web banners, inserts and posters for a wide range of our products and solutions, including debit and credit card marketing campaigns, loyalty programs and much more.

Designed as an online marketplace
Easy-to-use customization features
Print and electronic order options
Materials available for free or at a low cost

Impact You Can Measure

Boost in Brand Awareness¹

Increased Member Acquisition¹

Improved Member Retention¹

Revenue to Marketing Spend¹

¹Velera Data-Driven Marketing Campaigns – Historical Reporting.